Ferguson Home
Design Inspiration
Story by Ann Butenas / Sponsored Content
The way we inhabit our homes is undergoing a significant transformation, and leading this charge is Ferguson Home. Contemporary homeowners seek living environments that not only serve functional purposes but also embody personal expression, emphasizing innovative design elements, particularly in texture and technology. This evolution marks a new era in home design, prioritizing craftsmanship and modern solutions that enhance everyday living experiences.
Taylor Rowe, Senior Showroom Manager at Ferguson Home, has observed a strong emphasis on texture, a trend initially highlighted by Jenny McDougall, Area Lighting Specialist at Ferguson. Rowe considers texture a vital aspect of creating spaces that resonate with individuality.
“Texture is the heartbeat of modern design,” she expressed, noting it gives a home its unique character. A walk through any contemporary project reveals an abundance of texture, which can include anything from striking lighting fixtures and stylish cabinetry to elegant hardware and innovative appliances.
Rowe further emphasized designers are increasingly drawn to natural materials like wood, leather, and cut glass, with handcrafted elements adding rich texture and patina that enhance spatial character.
Further, LED technology has revolutionized lighting design, enabling subtle illumination through tape lighting beneath shelves, in appliances, and within fixtures. This versatility lets designers integrate lights with diverse materials to create distinctive atmospheric spaces.
“The integration of LED lighting opens up entirely new creative possibilities,” said Rowe.
Further setting Ferguson apart is its educational approach as opposed to a purely sales-driven model. The showroom team’s combined experience of over 120 years fosters genuine relationships, guiding and educating clients to further understand how various products can enhance their lives.
“Our aim is to ensure every interaction enriches lifestyles rather than simply shifting products,” Rowe reinforced.
Ferguson has also revolutionized client engagement strategies. Their showroom continually updates its displays with cutting-edge trends, offering an inspiring space for exploration. In partnership with build.com, they can streamline project management, letting clients interact smoothly both in-person and online.
Project management enhancements include Ferguson’s innovative Post Sale System, which pairs each client with both a dedicated sales consultant and a post-sale associate. Quick response times let consultants deliver great in-person service while maintaining quality through a backup contact through an additional point of contact.
Fresh View
When planning your forever home, Ferguson’s experts recommend taking a long-term view. Consider incorporating aging-in-place features and sustainable materials that will serve you well into the future.
From the initial consultation to the final installation, every Ferguson client is given personal attention leading to inspirational results. Their showroom serves as a creative laboratory of sorts, inviting clients to discover the latest innovations in home design, guided by experts who blend technical knowledge with aesthetic vision.
As our living spaces evolve, Ferguson Home’s philosophy stands on the idea that exceptional design goes beyond simply selecting beautiful pieces. It’s about balancing every element to elevate daily living experiences.
